Move over, Goya black beans and mango juice. A new line of Latino products has hit Big Apple bodegas, offering consumers an alternative to imports from the Latino food giant, Goya Foods.
Phone cards and spices stamped with the new line's name - Mi Bodega - went on sale last week at more than 200 New York City stores, members of the Washington Heights-based Bodega Association of the United States, the organization that launched the brand.
The first bodega store-brand in the country, Mi Bodega is yet another reminder of the growing demand for Latino foods, experts said, as the number of Latino immigrants soars and their purchasing power increases.
Link: Newsday.com - Business: Long Island and New York City.
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