Just so you know it's not just us complaining...
As if the cost of gas alone wasn't enough to make your gut gurgle and grumble, now... gasp... the pumps are equipped with little television monitors blaring ads at you while you pump your hard-earned dollars into your tank.... After breakfast with Masidaughter this morning, I headed across the street to the local Shell gas station to tank up "the money eater."I stuffed my plastic wealth into the remover of funds machine and then, lo and behold, the pump began playing commercials on a small LCD screen over my head while blaring the noise from one of those irritatingly tinny sounding speakers.
First it was an ad for Doritos, then it was Diet Mountain Dew (eeeeww, gross) and then it was the "host" of the program... NBC.
NBC has done a great job of getting involved with social media with their fantastic viral videos on YouTube and other video sharing sites. They've really gained some great cred in the online world with their actions.
But this new venture, in my very humble and opinionated opinion, just smells bad (and I don't think it was just the gas). Seriously, my fellow marketers, doesn't this begin to cross a threshold that is just a tad gross? I mean, I know each time I pull up to the pump and swallow my rage long enough to pump my gas, the last thing I want to deal with is somebody trying to talk me into walking into the station convenience store and buying an overpriced Diet Mountain Dew or a bag of Doritos. Seriously...
Link: Getting Gas Gives Me Indigestion | Marketing Profs Daily Fix Blog.
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