Love this study about corpoate love!
Overall, the study, with 309 participants, indicates the companies do not deliver the love required to maximize the value of their customer relationships. Lior Arussy, founder of Strativity Group, said this study reaches new lows with only 40% of respondents claiming they deserve customers’ loyalty; 51% saying that that their company does not deliver unique and beneficial products or services; only 34% affirming that they have the tools and authority to serve their customers; and 75% admitting they don’t know the cost of a new customer.
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