Taking my first trip to Australia in September to be a part of the Experiential Marketing Summit in Sydney. They have some great speakers on the program, including folks from Sony, MTV Asia, Nudie, adidas, Vodafone, 7Eleven and many others. I've been working with Mark Harvey on the program and I know that he's really working hard to make it a very interactive and engaging program. I'll post more as details as they become available, but wanted to give you some advance planning time! And if you're in Australia, give me a shout and we'll try to meet while I'm there!
Experiential Marketing Summit (EMS08) is the annual meeting for anyone involved in creating or managing face-to-face marketing programs.
Whether it’s through live events, sponsorship or in the retail environment, EMS08 is where you’ll get strategic tips, advice, ideas and inspiration for creating truly unique and memorable brand experiences.
No matter who your target audience is - consumers, customers, employees, business and channel partners, or shareholders – if you’re looking for better ways to engage, inform, educate, entertain or transform them, EMS08 is a not to be missed event.
The conference features more than 30 speakers spanning 35 sessions on everything from, word-of-mouth, branded content, digital integration and PR stunts to corporate events, roadshows, sponsorship and retail activation.
Leading marketers, practitioners, academics and visionary thought leaders will share their knowledge and experiences on what’s now, what’s next, what’s working and what’s not when it comes to engaging audiences through authentic, value-adding brand experiences.
It’s two days of education, inspiration, collaboration and networking.
Hi David,
Some of our team are also presenting at the EM Summit - our topic is 'Using brand experience to drive retail performance', and we are co-presenting with our client from Honda.
We look forward to meeting you there.
Also, while you are in Sydney perhaps you'd like to come and have some lunch and an chat at our Sydney office and meet our team? Let me know if you've got time before or after the conference.
Cheers,
Claire
Posted by: Claire Kowarsky | August 06, 2008 at 02:35 AM
Hi David,
I'm also going to be there in Sydney as one of the speakers. It would be good to catch up and have a drink, dinner, whatever - I'm flying in from NZ.
We've had some 'distance contact' during the establishment days of the IXMA, so it's be good to meet face to face.
Go well, and travel safely
Lee
Posted by: Lee Parkinson | August 14, 2008 at 05:05 AM
Hi David,
I'm also going to be there in Sydney as one of the speakers. It would be good to catch up and have a drink, dinner, whatever - I'm flying in from NZ.
We've had some 'distance contact' during the establishment days of the IXMA, so it's be good to meet face to face.
Go well, and travel safely
Lee
Posted by: Lee Parkinson | August 14, 2008 at 05:05 AM