My latest interview with Natalie Zmuda from Ad Age is now online and we look at how the heavy use of sales will impact retailing in the long run. Anyone willing to buy a car with more then 0% interest? The usual January headache felt by consumers will be shared by the retailers too as they try to figure out how all of the big cuts in price impacted their business long term. Take a look at the video and let us know your thoughts!
You can also go to Experience Manifesto: Retail Walking Tours with Ad Age to see some of our previous Ad Age videos about the retail biz!
Wracked by recession, high-end brand retail chains have been forced to offer some of the steepest pre-Christmas discounts they've ever had to suffer. Ad Age retail reporter Natalie Zmuda and Brand Experience Lab chief David Polinchock take a tour of New York's swankiest Fifth Avenue stores. And what they find portends badly for the future of high-end retailing.
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